AI that
answers your phones
for Australian operators.

We design, build and deploy production AI systems for Australian businesses. Custom-architected. Owned by your team. Live within weeks, not quarters.

Deployed. Documented. Yours.
4,331 Actions today
99.97% Uptime · 30d
240ms Avg response

Trusted across Australian industries

250+
AI workflows in production
24/7
System uptime monitored
100%
Onshore Australian team
$10M+
In leads processed through our systems

01 Our Position

Most "AI consulting"
is a slide deck.
We ship working systems.

Built in Australia, deployed in days Not workshops. Not strategy. Production code.

Every week, another Australian business owner signs a contract with a "boutique AI consultancy" and ends up with a 60-page strategy document, a dashboard mockup, and a six-month timeline.

That's not AI. That's PowerPoint.

We exist because Australian operators don't need another deck. They need an agent answering inbound calls. A pipeline scoring leads. A workflow drafting quotes. A system that runs the parts of the business that don't need a human.

So that's what we build. Custom-architected, production-deployed AI systems, owned by your team, documented in plain English, and live within weeks. Not concepts. Working software.

02 What We Build

Real systems.
Built for the work you actually do.

Six core systems we deploy for Australian operators, plus the specialised builds we layer on when the business calls for it. Every engagement starts with the work nobody on your team wants to do, and ends with an AI that does it.

A · Operations

Workflow Orchestration

End-to-end automation for the operational work that runs your business: stock ordering, supplier follow-up, scheduling, intake, billing. No manual handoffs. No data re-entry.

BuiltAn electrical & air-con group on the Gold Coast: every stock order and supplier reorder now runs without a single human click. 20 hours a week back in the owner's diary.
n8nMakeRailway

Back-Office Systems

AI that handles the admin layer of your business: invoicing, quoting, scheduling, document routing, internal comms, reporting. The work that fills your team's day but doesn't make you money.

BuiltQuote drafts, supplier emails, internal handoffs, and weekly ops reports generated automatically. Staff approve in seconds, instead of writing from scratch.
XeroGoHighLevelCustom

CRM & Lead Generation

From first click to closed deal: automated capture, AI-driven qualification, nurture sequences, and pipeline visibility. Built on GoHighLevel, HubSpot, or your existing CRM.

BuiltConstruction group on the Gold Coast: 330 leads a month, every one handled within 60 seconds. Zero manual follow-up.
GoHighLevelHubSpotCustom

B · Intelligence

Content & AI Publishing

AI editorial systems that turn raw source material into polished, newsworthy content nobody can tell is AI. Articles, briefings, summaries, social posts, all on brand and on schedule.

BuiltAn Australian news brand: a fully automated AI newsroom that researches, drafts and publishes articles end-to-end. Readers can't tell the difference.
ClaudeOpenAICustom

Second-Brain Systems

Every document, transcript, email and operational record turned into a queryable knowledge base. Staff ask questions in plain English. Answers come from your actual business data, not the open internet.

BuiltService businesses where new hires onboard in days, not weeks, because every SOP, supplier note, and decision log is searchable in one place.
PostgrespgvectorSupabase

Sales Coach Agents

Real-time AI that listens to your sales calls, identifies the objection being raised, and tells your reps exactly what to say next. Turns junior closers into senior performers, on every call.

BuiltLive coaching layer for sales teams: objection detected, response drafted, on-screen, in under 2 seconds. Close rate moves before the call ends.
ClaudeOpenAICustom
Also build · Specialised systems

Data Security & Governance

Stop leaking customer data through ad-hoc tools. Audit, lock down, and route sensitive information through systems you control.

Custom AI Agents

One-off agents built for the specialised workflows the six systems above don't cover. Researchers, triagers, classifiers, drafters.

Voice Automation

Natural-voice AI receptionists that answer inbound calls 24/7 in an Australian accent. Qualifies callers, books appointments, wired to your CRM.

03 How We Engage

Four phases. Built in weeks,
not quarters.

No open-ended retainers. No discovery decks. Every engagement follows the same four-phase build: fixed scope, fixed timeline, working software at the end.

1

Audit

We map every manual process in your business: where time goes, where revenue leaks, where AI actually moves the needle.

2

Architect

Custom system design: agents, data flows, integrations, fallback logic. Documented before a line of code is written.

3

Deploy

We go live with full testing, staff training, and handoff docs. Your team owns and operates the system from day one.

4

Optimise

Monthly tuning, new capabilities as you scale, and on-call support so the system evolves with your business, not against it.

04 Case Studies

What happens when
the systems do the work.

Trades & Construction

Full-funnel automation for a Gold Coast trailer manufacturer

-85%
Cost per lead
2x
Cheaper than market CPL

Deployed end-to-end automation: trade-show lead capture, seasonal campaign sequencing, and AI-driven follow-up. Cost per lead down 85%, running at 2× cheaper than market average.

Electrical & Air Con

Automated ordering system that buys back 20 hours a week

20 hrs
Saved per week
100%
Ordering automated

Built a complete ordering and purchasing system for a Gold Coast electrical group. Stock orders, supplier follow-ups, and job scheduling now run without the owner touching them, freeing 20 hours every week.

Construction & Operations

AI phone system + CRM automation for a Gold Coast construction group

24/7
AI phone answering
330
Leads/month

Deployed AI instant phone answering with a complete GoHighLevel CRM automation suite. Every inbound call is handled, qualified, and routed automatically. 330 leads a month. Zero manual follow-up.

06 The Stack

Built on the stack
you already trust.

We integrate with the tools your business already runs on. No rip-and-replace. No vendor lock-in. Production-grade infrastructure your team can keep maintaining long after we've handed it over.

LLMs & Foundation Models
Claude Opus Claude Sonnet Claude Haiku GPT-5 GPT-4o Gemini 2 Pro Grok Llama 3 Mistral DeepSeek Qwen Hermes 3 OpenCoder Command R+ Phi-3
Voice & Speech
Cartesia ElevenLabs OpenAI Voice Whisper AssemblyAI Deepgram Cal.com Retell
Image & Vision
FLUX Stable Diffusion DALL-E 3 Midjourney Imagen Claude Vision GPT-4 Vision Replicate
Automation
n8n Make Zapier Pipedream Activepieces Temporal Inngest LangGraph
CRM & Comms
GoHighLevel HubSpot ServiceM8 Custom White-label CRM Salesforce Twilio Slack Discord Intercom SendGrid Resend Postmark
Data & Storage
Postgres Supabase pgvector Pinecone Weaviate Qdrant Redis MongoDB BigQuery S3 / R2
Hosting & Infra
Railway Vercel Cloudflare Cloudflare Workers Hetzner AWS Google Cloud Render Fly.io Docker
Dev & Engineering
GitHub Claude Code Cursor VS Code Anthropic SDK OpenAI SDK Next.js Node.js Python TypeScript Linear Wrangler
Finance & Ops
Xero MYOB QuickBooks Stripe Square GoCardless Wise Airwallex

Running a different stack? We work with it. The list above is what we ship the fastest, not what we're limited to.

Zac Macanally, Director, AI Systems Australia
Zac Macanally · Director

05 About

Built by an operator.
Engineered by experts.

I'm Zac Macanally, Director of AI Systems Australia. I'm a Gold Coast-based operator who's been building AI systems for Australian businesses since 2022.

I started using AI inside my own businesses before ChatGPT was a household name. AI that picks up the phones. AI that follows up every lead within 60 seconds. AI that drafts the reports nobody wants to write. AI that knows your business inside out and can answer staff questions instantly.

The systems we now build for clients are the same ones I run inside my own companies. They're the reason a small Aussie team can do the work of a department twice the size, without burning out and without hiring more staff.

I'm joined by a team of senior, university-qualified AI engineers who lead every technical build. I'm directly involved in design and strategy on every engagement, but the deep engineering work is theirs. A small Australian team. Real credentials. No outsourcing.

AI Architecture LLM Engineering Voice AI RAG Systems n8n / Make GoHighLevel CRM Integration Operations Strategy
LinkedIn Instagram

Ready to deploy AI
that actually works?

Tell us about your business. If it's a fit, a senior engineer will personally reach out within 24 hours with a clear scope and timeline.

No spam. No sales calls unless you want one. Zac reads every submission personally.

Prefer to talk? Call Zac directly on 0400 000 987